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Last Updated: October 28, 2026

What IF Web Wins Web Excellence Award

Proof that our approach to web design resonates with industry professionals.

What IF Web Wins Web Excellence Award
Author
Isaac Farrow

By Isaac Farrow

July 28, 2025

October 28, 2026

Isaac is Co-Founder and Lead Developer at What IF Web, a Webflow Premium Partner in Christchurch. He leads the studio's AI Search work and scaled Carepatron's site from 10k to 450k monthly sessions.

Table of contents

Why This Award Matters

We've just been recognised with a Web Excellence Award for our agency website, and we're pretty chuffed about it.

While awards in the web design space are relatively common, this one feels good because it recognises the approach we've always taken. Building websites that work, not just ones that look impressive in portfolios.

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What the Award Recognises

The Web Excellence Awards evaluate projects based on design quality, technical execution, user experience, and innovation. Our winning project caught the judges' attention because it demonstrated how thoughtful web design can solve real business challenges while delivering measurable results.
It's validation that our focus on strategy and conversion, rather than just aesthetics, resonates with industry professionals who know what makes websites truly effective.

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Our Winning Project

The project that earned this recognition was our own agency website. Essentially, we won an award for practising what we preach. Our site showcased our Webflow expertise and strategic approach to web design.
It's pretty fitting that an award recognising web excellence went to a site that demonstrates exactly the kind of work we do for our clients

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What This Means

Look, we're not going to pretend this changes everything. We'll continue to do what we've always done: building practical websites that help businesses grow. But it is nice external validation that our no-fuss approach to web design (prioritising results over recognition) works. The measure of success isn't industry awards; it's seeing our clients' businesses thrive because their websites perform well, day after day.

Ready to see what award-winning web design looks like for your business?

Get in touch and let's chat about your next project.

Frequently Asked Questions

Has What IF Web won any web design awards?

Yes. What IF Web won a Web Excellence Award for our own agency website, recognised for design quality, technical execution, and user experience. The award is given by the Web Excellence Awards, an international programme evaluating web projects across industries.

What is a Web Excellence Award?

The Web Excellence Awards recognise outstanding web projects based on design quality, technical execution, and user experience. Winners are selected by industry professionals evaluating work from agencies and studios globally.

What does What IF Web build?

What IF Web is a Webflow Premium Partner based in Christchurch, New Zealand. We build full websites and complete rebuilds for B2B and SaaS businesses locally and globally. Our work focuses on design and strategy together, not one without the other.

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Four men posing for a photo in a room with concrete walls and floor, three seated on a blue couch and one standing behind. From left to right on the couch are Jacob in a blue sweater and jeans, Te Manihera in an orange t-shirt and dark pants, and Isaac in a black t-shirt with tattoos on his right forearm wearing brown shoes. Standing behind the couch is Tom, smiling broadly in a light-patterned shirt. Each man has his name written above with an arrow pointing to him.