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Parks & Recipes

Parks & Recipes

An innovative online hub for Parks & Recreational professionals

The Objective

In the hands-on industry of parks and recreation, professionals often find themselves juggling many roles. Drawing from over a decade of hands-on experience in the field, Zach Houvener understands this challenge first-hand. Seeing the need for a unique solution, Zach envisioned Parks & Recipes, a curated library of resources purpose-built for the modern professional. 

With a clear vision and Webflow aspirations, Zach reached out to our team at What IF Web. Together, we embarked on a journey to redefine the digital landscape for parks and recreation professionals, bringing Parks & Recipes to life.

What We Did

  • Designed a bespoke website prioritising exceptional user experience. Building upon a foundation of Relume Library components, we crafted a dynamic and interactive design that not only ensures an engaging user experience but also maintains a cohesive visual appeal, perfectly encapsulating the vibrant brand personality of Parks and Recipes.
  • Crafted a multi-step form system using Formly, integrated with AWS, ensuring a user-friendly design that encourages engagement, setting it apart from boring generic forms.
  • Brought the designs to life in Webflow complete with playful interactions and animations.
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"Isaac and Tom with What IF Web were phenomenal to work with, point blank. The website they designed, and developed through Webflow was more than I could've imagined and they used a variety of tools to make communication easy (Slack, Markup.io, Figma, etc.) and over communicated which was a great experience for me, the end user. Will work with them again, and highly recommend them to anyone needing dev/design work. Thanks Isaac/Tom!"
Zach Houvener
Zach Houvener
Owner, Parks & Recipes

The Result

With a shiny new website, Parks & Recipes is set to redefine the landscape for Parks & Recreational professionals. Beyond a website, it’s a hub for fostering community connections, empowering professionals, and enriching overall community experiences.

Last Updated: July 22, 2026

Published On: November 22, 2024

The Tech Stack

Take a peek inside of some of the tools we harnessed to bring this project to life.

Formly Logo

Formly

Formly

Multi-step forms for Webflow.

Webflow Logo

Webflow

Webflow

Powerful low code CMS, Web design & development platform.

Figma Logo

Figma

Figma

Intuitive user interface design tool for designing websites, app prototypes and more.

Relume Logo

Relume

Relume

Design system and component library of 1,000+ components made for Figma, Webflow & React.

Got a Crazy Idea? We're All Ears

Reach out, share your story, and Isaac or Tom will get back to you, usually same day. Let’s make some magic together.

Four men posing for a photo in a room with concrete walls and floor, three seated on a blue couch and one standing behind. From left to right on the couch are Jake in a blue sweater and jeans, Te Manihera in an orange t-shirt and dark pants, and Isaac in a black t-shirt with tattoos on his right forearm wearing brown shoes. Standing behind the couch is Tom, smiling broadly in a light-patterned shirt. Each man has his name written above with an arrow pointing to him.
Case Studies

Explore Our Work

Keen to see what else we can do? Check out some of our previous projects below and see how we’ve helped businesses like yours turn their “what if’s” into reality.