The Objective
Bin Blaster is a new bin cleaning business, started as a side hustle with genuine growth potential. Mike came to What IF Web at the very beginning, needing a brand and online presence that could launch the business with confidence.
He arrived with a clear sense of direction. An AI-generated logo concept he liked, a rough web strategy he'd worked through himself, and a simple goal: get a website up and make a strong first impression.
What We Did
- Refined Mike's AI-generated logo concept into a production-ready mark. We cleaned up the layout, fully vectorised it, and made sure it held up at every size, from business cards to vehicle wraps.
- Designed print-ready marketing collateral to support the launch, including bin hangers for on-the-job brand visibility.
- Worked through Mike's existing web strategy with him rather than starting from scratch. We pulled out what was genuinely useful, tightened the site structure, and built on top of it.
- Designed and developed a clean Webflow website focused on capturing leads from new visitors.
The Result
Bin Blaster launched with a cohesive brand and a site built to convert. From a rough concept and a side-hustle idea, Mike now has a professional identity that works across print and digital, and a website ready to bring in new customers.





